Television & Video

Print & Outdoor

Interactive

  • Built on WordPress and Twitter Bootstrap
  • Responsive, mobile-friendly design
  • Original research on the groups and activists of "Big Green"
Big Green Radicals Desktop Version Screenshot
Big Green Radicals mobile Version Screenshot

Campaign Summary

A web of wealthy foundations and individuals are pushing the green agenda

Big Green Radicals was founded to expose the multi-million dollar lobbying machines that are bankrolling economy-sapping “green” initiatives nationwide.


The Campaign: In Colorado, deep-pocketed environmentalists tried to ram through a ballot initiative that would have banned fracking statewide. Big Green Radicals fought back with hundreds of hours of opposition research and hard-hitting campaign of TV commercials, print ads, and billboards that greatly increased public awareness of the issue. The campaign also exposed the opposition through its website and rallied support through social-media presences on Facebook, YouTube and Twitter.


The Results: Thanks in part to the Big Green Radicals campaign, the anti-fracking initiative was removed from the ballot in Colorado. The campaign's research report linking Russian energy interests to the environmental movement also generated significant media attention - including the front page of the Drudge Report.


Awards

  • Pollie Award

    Yoko Ono Billboard