Television & Video

Print & Outdoor

Radio

  • According to the Latest Study...

Campaign Summary

Television, print, billboard, and web campaigns to push back against nanny-state bullies.

An ongoing campaign to combat government and activist overreach when it comes to consumer food choices.


The Center for Consumer Freedom (CCF), a 501(c)(3) organization, has been defending consumer choices in the food arena since 1996. As activists, trial lawyers, and politicians have moved to restrict food choices through misinformation, lawsuits, and regulation, CCF has been debunking bad science and bringing common sense to food debates.


Whether it was restrictions on soda size as proposed by New York mayor Michael Bloomberg, or trial lawyers suing restaurants on behalf of clients who couldn't exercise personal responsibility, CCF has used humor, advertising, research, and media outreach to set the story straight.


Awards

  • Aegis

    "Smash!"
  • Aegis

    "Sweetener Lineup"
  • Bulldog Award

    "Nanny Bloomberg"
  • Bulldog Award

    "Bird Flu on Your Plate: Dispelling the Myth"
  • Bulldog Award

    Best Campaign - "Body Mass Index or Bull Malarkey Index"
  • Bulldog Award

    Crisis Communications - "Cookies"
  • Bulldog Award

    "Institute of Medicine Report on Childhood Obesity"
  • Bulldog Award

    Crisis Communications - "Trans Fats"
  • Bulldog Award

    Crisis Communications - "Body Mass Index or Bull Malarkey Index"
  • Bulldog Award

    Celebrity - "Body Mass Index or Bull Malarkey Index"
  • Bulldog Award

    Issue Advocacy - "Body Mass Index or Bull Malarkey Index"
  • Communicator Award

    Web Video - "Dr. Ruth and Corn Sugar"
  • Pollie Award

    Television - "Cookies"
  • Pollie Award

    Newspaper Ad - "Nanny Bloomberg"
  • Pollie Award

    Web Video - "What Would Julia Say About Sweeteners"
  • Pollie Award

    Television - "Sweetener Lineup"
  • Pollie Award

    Magazine Ad - "Too Stupid"
  • Pollie Award

    Social Media - "Seafood Campaign"
  • Pollie Award

    Website - "How Much Fish?"
  • Pollie Award

    Radio - "According to the Latest Study"
  • Pollie Award

    Magazine Ad - "Hippo"
  • Pollie Award

    Magazine Ad - "Whale Meat"
  • Pollie Award

    Website - FishScam.com
  • Pollie Award

    Television - "Lemonade"
  • Pollie Award

    Television - "No Food for You"
  • Pollie Award

    Television - "Smash!"
  • Telly Award

    "Sweetener Lineup"